Mineral Water
Aqua Viva is a super premium natural mineral water. The water comes from Sweden's blue caves where it has been naturally preserved and purified over 100 years. The brief was to design a 1-litre water bottle that would be used in speciality events. Part of my concept was inspired by the Blue caves. The base of the bottle is painted blue and because the back of the bottle has ridges, interesting colour reflections occur.
The Packaging
At first glance the packaging looks nothing like water, this I believe gives the product a uniqueness in terms of looks as well as from a selling point of view.